Project: Social Media Manager & Marketing Content Creator — Ongoing

Im looking for an experienced Social Media Manager / Content Creator / Digital Marketing Manager to build brand awareness, grow our audience, create high-quality content, and drive new client bookings.

Responsibilities

Manage our social media accounts on an ongoing basis Create, edit, and publish high-quality content Develop Reels, TikToks, short-form videos, posts, Stories, and before/after haircut content Create a consistent visual identity and content style for the DO brand Build brand awareness and increase followers Develop and execute a social media marketing strategy Write captions, hooks, CTAs, and relevant hashtags Promote our haircut services and specialty/custom haircuts Create content specifically designed to generate appointments and bookings Monitor analytics and continuously improve performance Research trends, sounds, formats, and competitor strategies Develop monthly content calendars Recommend advertising/paid social campaigns when appropriate Track growth, engagement, reach, leads, and bookings What I'm Looking For Proven experience managing social media for barbershops, salons, beauty, fashion, lifestyle, or premium local businesses Strong content creation and video-editing skills Understanding of Instagram, TikTok, Facebook, and Pinterest Strong understanding of local marketing and customer acquisition Ability to turn creative content into actual bookings and revenue Strong visual/branding sense Reliable, proactive, and able to work independently Experience with AI content creation is a major plus Important Previous work must be approved before hiring. Please include: Your portfolio and examples of previous work Social media accounts you have managed Examples of Reels/TikToks/content you personally created Results achieved — follower growth, engagement, leads, bookings, etc. Your proposed monthly strategy for DUDES ONLY Your total cost for the project What is included in your monthly price Expected number of posts/Reels/Stories per month Any additional advertising or software costs Project Type Ongoing / 3 months I'm looking for someone who can become the long-term social media and marketing manager for the brand, not someone simply posting content without a strategy. Please do not apply without a portfolio and previous work for approval. Pricing / Cost Please include your estimated cost/charge in your proposal. Monthly management fee: $_____ / month Clearly state what is included in your monthly fee Include your estimated total cost for the project