Makeup Clients & Students Lead Generation

I run a mobile makeup business that offers both professional applications and hands-on lessons, and I travel directly to each client’s location. I now need help filling my calendar with two equally important groups: people who want their makeup done for events and students who want to learn my techniques. Your task is to attract and secure qualified leads for both services. I’m open to your preferred mix of strategies—whether that’s targeted social media ads, local SEO, email outreach, or another proven approach—as long as it delivers real inquiries I can convert into bookings. Deliverables • A clear acquisition plan outlining channels, messaging, and timeline • Ongoing lead generation with contact details segmented into “application” and “lesson” prospects • Weekly progress updates summarizing leads generated and actions taken • Final report highlighting results, cost per lead, and recommendations for scaling Acceptance Criteria • Minimum agreed-upon number of warm leads per week for each segment • All leads located within the service area and interested in at-home appointments • Contact information verified for accuracy If you have experience marketing beauty services, especially mobile makeup artists, I’d love to hear your game plan and see past results. Let’s get more faces in front of my brushes—and more students ready to pick them up.